Will AI replace Media Technical Directors/Managers?
Estimated risk score: 49 out of 100
Moderate replacement risk
Estimate from published task research, not reviewed by a person · how we estimate
Within about 19 points for 4 in 5 of the jobs we checked (30 to 68).
For the occupation as a whole, from ratings of its 15 O*NET tasks published in 2023 and calibrated to our hand scores. A specialty inside it can sit higher or lower.
O*NET-SOC 27-2012.05 · Arts, Design, Entertainment, Sports, and Media
Tasks rated in 2023 as ones AI could do or speed up
Tasks a GPT-4-class model could do, or do in half the time or less: 4 of its 15 rated tasks. In O*NET’s words.
- Monitor broadcasts to ensure that programs conform to station or network policies and regulations.
- Schedule use of studio and editing facilities for producers and engineering and maintenance staff.
- Direct technical aspects of newscasts and other productions, checking and switching between video sources and taking responsibility for the on-air product, including camera shots and graphics.
- Set up and execute video transitions and special effects, such as fades, dissolves, cuts, keys, and supers, using computers to manipulate pictures as necessary.
Tasks rated in 2023 as not sped up by AI
Tasks such a model was rated as not speeding up or taking over: 2 of its 15 rated tasks. In O*NET’s words.
- Test equipment to ensure proper operation.
- Train workers in use of equipment, such as switchers, cameras, monitors, microphones, and lights.
What the job is
Coordinate activities of technical departments, such as taping, editing, engineering, and maintenance, to produce radio or television programs.
Also called: News Technical Director, Record Producer, Studio Director, Radio Station Manager, Test Editing Director, Remote Operations Producer, Radio Television Technical Director.
Closest jobs we score by hand
In the same field (Arts, Design, Entertainment, Sports, and Media). Different jobs, each scored by a person.
Source. This site includes information from the O*NET 30.1 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. USDOL/ETA has not approved, endorsed, or tested these modifications. (O*NET, CC BY 4.0.) Task ratings: Eloundou, Manning, Mishkin and Rock (2023), “GPTs are GPTs: An Early Look at the Labor Market Impact Potential of Large Language Models”, data used under the MIT licence (licence texts). Our change: we averaged the ratings over this occupation’s tasks and calibrated them to our 0–100 scale. It is not a prediction about any one person and not career advice. Disagree? Write to hello@yourstopwashit.com. How we estimate